Debra Jasper // July 30, 2014
Think Less Text, More TED.
We’ve all seen it—speakers racing through their densely packed presentations because they only have 10 minutes left and 43 points left to make.
It’s one of the biggest and most common presentation mistakes in business today: the data dump. And it happens everywhere—from sales meetings to the conference stage...
Debra Jasper // July 17, 2014
At the end of a Breaking Through the Noise keynote talk recently, a man came up to the podium and asked a critical question. How could he convince his boss that his company’s sales presentations have to be faster, crisper and straight to the point?
All of our clients are crazy busy, he...
Rob Messinger // August 12, 2013
As we preach at Mindset, there are many ways to tell a story, and you need to pick the right format for each medium and message.
We have spent the past few months working with the Columbus Education Commission, which was commissioned to chart a better future for children in our...
Rob Messinger // August 1, 2013
The Return on Investment in social media is big. That’s why 71 percent of financial advisors are using a social channel to bring in new business. But there is another ROI – and that is the Risk of Ignoring massively complicated compliance rules. A whole host of federal agencies are...
Betsy Hubbard // May 10, 2013
The Mindset Digital team was thrilled to be back in Bergen, Norway, for the Nordic Media Festival this week.
And it was great being part of the backchannel, which was active in both Norwegian and English.
UPDATED FRIDAY: In all, 849 Twitter users tweeted at the #NMD13 hashtag from Wednesday through Friday, generating...