In the healthcare arena, one channel stands out as an absolute must for your doctors: LinkedIn. Why? Because LinkedIn profiles have the power to stand out online, where patients are flocking to search for healthcare information. More than 2 million doctors and nurses are on LinkedIn – that’s twice as many as last year.
This download will teach you how LinkedIn can help your hospital stand out by highlighting your doctors’ expertise, research and thought leadership.
The Doctor is LinkedIn guide answers the following questions:
- Why should your doctors be on LinkedIn?
- How are top hospitals using LinkedIn for doctors to promote, recruit and enhance their reputations
- What are the top five things you should being doing on LinkedIn right now?