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sessions we offer
Here are some of our most popular sessions. These can be offered individually, or as part of a training workshop.
the new realities
The digital landscape changes fast. This session gets you up to speed–covering not just the new tools but the new approaches you need to create powerful messages that capture attention. Goes beyond the latest technologies and illustrates how organizations are taking full advantage of platforms such as Facebook, YouTube and Twitter.
monitoring your brand
People are talking about you. Do you know what they’re saying? This session provides insights into how you can track what people are saying about you, your organization and issues relevant to your industry. Also illustrates how to research the deep web and find the digital footprints of both you and your company.
strategic tweeting
Everything you need to join the Twitter revolution. Covers Twitter mechanics as well as how to design an effective channel, develop a following and use “back door searches.” Also delves into how to use leading Twitter apps and how companies, nonprofits and others are using Twitter to reach clients, solve problems and increase business.
breaking through the noise
In a time of short attention spans and high expectations, this session demonstrates how to deliver powerful presentations and messages in a digital age. Learn to avoid the five fatal presentation flaws, take advantage of new technologies to wow a crowd, and tune in to tweckling, harshtags and more.
the power of the visual
Tap into your audience’s strongest sense. Focuses on how to develop compelling visual storytelling strategies and use videos to connect to broad audiences. Also illustrates ways to make data more visual, interactive and social.
leveraging facebook
Provides insights into the art of building relationships in the world’s leading social network. Covers the different kinds of Facebook pages, how to set the right privacy controls, and the best ways to generate conversations about your business or issues you care about.
social media mapping
Don’t wade into the waters of social media without a plan. Helps you devise your social media strategy and create an implementation plan to reach your key audiences.