Mindset Digital // July 20, 2017
Plus a preview of her upcoming keynote at DOYO Live digital marketing and interactive design conference.
You only have 8 seconds to tell your audience what they need to know. The digital age has changed the way we effectively communicate with each other in order to stay relevant in this new...
Debra Jasper // September 26, 2016
By Debra Jasper and Betsy Hubbard
We talk too much. We write too much. And we definitely send too much email.
Most professionals get and send about 150 emails every day at work – 150 a day. And it’s not just the emails. It’s the countless texts, constant interruptions and the meetings...
Debra Jasper // August 23, 2016
Quick: What’s the first thing you do when you get to work every morning—after that first (or third) cup of coffee?
During my keynote talks, I’ve asked this question to thousands of conference attendees—and the response is always the same.
We scan our email. Then we delete as many as we can...
Dr. Debra Jasper and Betsy Hubbard // July 1, 2016
Myth #3: If you build it, they will come
So far, we’ve busted two of the myths that keep organizations from adopting a digital mindset.
Myth #1 explored why you personally need to become a digitally savvy leader for your team.
Myth #2 demonstrated why a shift to a digital culture doesn’t happen...
Dr. Debra Jasper and Betsy Hubbard // June 30, 2016
In our last blog post, we explained why top executives can’t just outsource digital knowledge anymore. They actually have to understand the space.
In this second post in a three-part series, we continue exploring the three myths that keep organizations from adopting the digital mindset needed to compete in today’s economy.
Myth #2: Only your...
Dr. Debra Jasper and Betsy Hubbard // June 28, 2016
Everywhere you go these days, leaders are talking about innovation and the next big ideas.
They are debating the impact of robo-advisors, direct-to-consumer trends — and how to sell to a new generation of digital natives.
They also are investing millions of dollars in sales platforms, data analytics, and cutting-edge research. Yet...