Instagram’s founders and Facebook are no longer in a relationship, Google celebrates a milestone birthday and satellite radio adds a new streaming format: The Week in Review

Mindset Digital
Mindset Digital // September 28, 2018


Our weekly roundup brings you a list of curated content in social, technology and Mindset Digital happenings from need-to-know to silly social trends.

Last week in social…


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@mikeyk and I are grateful for the last eight years at Instagram and six years with the Facebook team. We’ve grown from 13 people on the team to over a thousand with offices around the world, all while building products used and loved by a community of over one billion. We’ve loved learning to scale a company and nurture an enormous global community. And we couldn’t have done it without our amazing Instagram team, and the support of @zuck, @sherylsandberg, @schrep, and @chriscox at Facebook – we’ve learned so much from all of you. Now, we’re ready for our next chapter. We’re planning on taking some time off to explore our curiosity and creativity again. Building new things requires that we step back, understand what inspires us and match that with what the world needs; that’s what we plan to do. We remain excited for the future of Instagram and Facebook in the coming years as we transition from leaders to just two users in a billion. Thank you for being part of Instagram’s community. It’s been (and will continue to be) an honor ??

A post shared by Kevin Systrom (@kevin) on

Instagram’s founders step down. In a surprise announcement, Instagram co-founders Kevin Systrom and Mike Krieger said they are leaving the company. CEO Systrom wrote a terse, vaguely cordial statement about the decision but the consensus is that the founders reached the breaking point over Facebook and CEO Mark Zuckerberg’s increased involvement in Instagram and his tweaks to tie the app more closely to Facebook and destroy what made users appreciate it over Facebook. It’s unlikely that the app will change overnight, but this makes it increasingly naive to believe in a Chinese wall separating the two products and their approach to social networks. (via Select All)

Collaboration tools are rolling out to Google Maps. Polls: not just for Twitter and Instagram! Google gets in on the interactive fun with a nifty Maps feature designed to foster interaction among users. Instead of coordinating where to go in a group thread, you can enter a list of places right in Google Maps and share the list with friends. Everyone can vote on choices, veto locations or add new items to the list. The feature can be shared just like any other link, and will work on both web and mobile. (via TechCrunch)

Facebook advertisers can target you based on more info than you’ve willingly entered. Researchers ran tests to confirm that Facebook allows advertisers to target users based on information from their “shadow profiles.” In a nutshell, this means that even if you have certain information hidden or used for security purposes only (such as a number for two-factor authentication), advertisers can access this hidden layer of personal info for custom audience ads. And this also includes info users themselves didn’t even upload: this also applies to info collected from other users’ contact books that they might have shared at one point. Facebook did not deny the researchers’ conclusions, but they did state that users can delete contact information at any time. (via Gizmodo)


Last Week in Tech…

SiriusXM acquires Pandora. The parent company of satellite radio giant SiriusXM wants to add a streaming option: they announced a deal to buy Pandora for $3.5 billion. This might sound like a lot, but it’s in part a sign of how much online radio pioneer Pandora has struggled against the rise of Spotify and Apple Music—the company was worth over $7 billion at one point, although they do still have 71 million (free) users. For its part, Sirius will maintain separate brands for now but gets a big user bump in the online radio market and a dedicated streaming service to complement their satellite radio offerings. (via Gizmodo)

What, data breach worry? Did you hear about that 50-million-user Facebook hack today? We’ll cover it more in next week’s roundup, but this seems like a good time to mention that Firefox has a new service called Firefox Monitor that lets you find out if your personal information has been compromised in any known data breaches. The feature incorporates the website Have I Been Pwned, a great resource to check out even if you don’t use Firefox. (via the Verge)

Google celebrates two decades of gettin’ jiggy wit it. Google commemorates their 20th anniversary in the most Google way possible: with throwback 1990s Easter eggs scattered throughout their services. Google Street View lets you peek into the 1998 garage office where founders Larry Page and Sergey Brin first got the company off the ground. (Fun fact: the garage was in the home of Susan Wojcicki, who currently heads up another tech company that has done pretty well for itself.) You can also go down a search slang rabbit hole by looking up a variety of late-nineties phrases and being notified by Google that it’s now 2018, maybe you should try this alternative phrase instead. Go ahead, try looking up “mp3 file.” (via TechCrunch)


Thank you, Internet!

Danny DeVito is Dorgle!

“Zendaya Is Meechee” is the earworm you didn’t know you needed:

Comedian and musician Gabriel Gundacker turned a nonsensical movie poster campaign into a maddeningly catchy pop song. There’s something about the absurd character names for the upcoming film just sound so perfect in Gundacker’s rendition. And at least one high-profile fan agrees:

If you’re like us and can’t stop listening to this on repeat, Gabriel gifted us with a SoundCloud link so you can replay to your heart’s content. (Don’t ask how many listens we’re up to.)

(via @gabegundacker)


Matt Weiner and Pete Brown contributed to this week’s roundup.