Pinterest focuses on the positive, YouTube lets parents filter out the negative and Apple takes it to the Max: The Week in Review

Mindset Digital
Mindset Digital // September 14, 2018


Our weekly roundup brings you a list of curated content in social, technology and Mindset Digital happenings from need-to-know to silly social trends.

Last week in social…

Pinterest now has a quarter of a billion active users. We share a lot of doom and gloom around Twitter and Facebook these days, but it turns out not every social platform is hemorrhaging users and/or causing crises of democracy. In a news release celebrating hitting the 250-million-user milestone, Pinterest emphasized helping people “feel positive and optimistic about the future” at a time when the internet can feel “increasingly negative and politicized.” We really want to find this encouraging, but we’d be remiss if we didn’t point out that Pinterest might have achieved this positivity in part by being less focused on social interaction than the other big platforms. (via Social Media Today)

Snap expands Our Story content to news organizations. Our Stories—collections of Snaps sent in by users and organized around a place or event (a weekend college football game, for example)—will be offering tools to professional news organizations to use in their own content. Partners for the initial expansion include CNN, NBC and Hearst. The tools give the media valuable first-hand content for breaking news. And in a smart move to increase Snap awareness, the stories can also be embedded on websites and other social channels. (via the Verge)

YouTube Kids finally gives parents more control. YouTube rolled out new parental control features in its YouTube Kids app this past week. The controls allow parents to hand pick which videos and channels their kids can watch using the app. The company faced criticism earlier this year when reports detailed how their filters were failing to catch inappropriate content—like, say, Mickey Mouse lying in a pool of blood. True story. (via CNET)


Last Week in Tech…

New iPhones and a super-smart watch. Apple announced three new iPhones at their announcement event this week, plus their most powerful Apple Watch to date. The iPhone XS, XS Max and XR feature a near-invisible bezel, stronger glass and improved camera tech, but the real improvement is under the hood with Apple’s powerful new A12 chip capable of 5 trillion operations per second. Expect to drop over a grand on the XS or XS Max, but the more intriguing sales figures to watch might end up being for the XR, the “budget” option that’s actually pretty full-featured (this is no iPhone 5C). In addition to the phones, the new Apple Watch 4 made a big splash with its larger face and FDA-approved ECG feature. This means the watch can warn you if your heartbeat is irregular or too slow. (via Wired)

Goodbye, Google Inbox. We hardly knew ye… launched in 2014, Google’s Inbox app billed itself as a smarter Gmail inbox, an app that did things like group conversations, highlighted important messages and even snoozed notifications so you could (in what’s become a popular phrase among tech companies today) get back to the things that are important. It’s not a total loss though: in typical Google fashion, most of the popular features, as helpfully tested by Inbox guinea pigs, have made their way into Gmail proper. Inbox diehards can hold out for now, but in March 2019 everyone will be redirected to regular ol’ Gmail instead. (via VentureBeat)

Buy low, sell virtual. The Crypto Crash of 2018 hasn’t slowed down—in fact it’s now officially worse than the dot-com bust in 2000. Market analysts have been warning about a speculative bubble for a long time now, although crypto enthusiasts point out that the importance of the internet and online companies eventually won out (not to mention gave us a hefty long-term Nasdaq recovery), and they think they’ll ultimately be vindicated as well. (via Bloomberg)


Last Week at Mindset Digital…

ICYMI: Think being digitally savvy is something you can let your teams handle? Think again. Mindset Digital founder and CEO Debra Jasper wraps up her blog series on social selling with a big social selling myth that holds teams back.

And catch up on the full series with posts that explore:

1) why you need to know who your top social seller is, and

2) the myth that posting = prospecting


Thank you, Internet!

FOMO, doggo-style:

Chloe Copley has a problem: One of her dogs needs ear medicine. The other one assumes he needs medicine too. The solution has just about all the awwwwwws you’ll be able to handle this week. (via Mashable)


Matt Weiner and Pete Brown contributed to this week’s roundup. Matt Weiner was working on it while he was at Dunkin’ Donuts, a fact that made Pete Brown all jelly. See what I did there?