Twitter users go down while profits go up, and UK police are there for you: What You Need to Know

Mindset Digital
Mindset Digital // October 26, 2018


Our weekly roundup brings you a list of curated content in social, technology and Mindset Digital happenings from need-to-know to silly social trends.

Last week in social…

Twitter loses 9 million monthly active users… Twitter’s latest quarterly report saw their total of monthly active users dip from 335 to 326 million, a 9 million user decrease. The loss was expected, company officials explained, and as due to aggressive campaigns to remove bots, inactive accounts and bad actors from the platform. Indeed, even calling a lot of them “active users” might be technically true but a bit generous to any legitimate user who has been besieged by bots and spam. (via SearchEngineJournal)

… But the efforts are finally paying off for the company. It only took them a decade, but Twitter is now “consistently profitable.” The company has enjoyed four straight profitable quarters, with a net profit of just over $1 billion over the past year. It’s a safe bet that executives and shareholders will happily trade those recent user fluctuations for stable profits. (via Recode)

Uber hackers also hacked LinkedIn’s Indictment papers released this week revealed that the hackers who breached Uber to the tune of 57 million users (and ultimately leading to a $148 million fine from a settlement with the FTC) also hacked, a training site owned by LinkedIn, in 2016. The Lynda hack, however, only affected 55,000 users, which basically makes this the hacker equivalent of Al Capone finally going to jail for tax evasion. (via Engadget)


Last Week in Tech…

Google to marketers: this is why we can’t have nice things. After three years of service, Google is turning off Nearby on Android. Nearby was an intriguing Android feature that would ping you with a notification when you were near real-world beacons, ideally with relevant information like bus times or things to check out in the area. In practice, however, users were receiving too much spam and unhelpful information. Google’s exact words were “we have a very high bar for the quality of content that we deliver to users,” which we can translate from Google-speak to “Come on, marketers, did you have to bombard them with so many ads?” (via the Verge)

Copyright office ruling issues sweeping right to repair reforms. Good news for tinkerers and clumsy phone-droppers: the US Copyright Office has ruled that it’s legal to repair your own phone, reversing a section of the DMCA that was a sticking point for not only repairs but also security researchers, recyclers and even farmers. It’s also officially legal to unlock new phones, as well as “jailbreak” voice-assisted devices like Amazon’s Echo. These consumer petitions are going to be increasingly important as ownership rights bump up against an everything-as-a-service tech economy, an issue also playing out in the media world. (via iFixit)

A feature-length story, told by text. Chat fiction is the practice of telling stories via chat and text messaging displays. Teens in particular enjoy the format, and starting this week a 32,000-word feature-length story debuts on Snapchat. A new chapter will come out every day until the end of October. (via TechCrunch)


Last Week at Mindset Digital…

Creative Director Pete Brown’s midlife crisis leads him to share some thoughts on the power of visuals, motorcycle safety and giant babies. It’s all connected, trust us. 


Thank you, Internet!

The one where the UK “Friends” bandit has been identified. A thief in England was caught on CCTV looking hella like Ross Geller, from 90s sitcom juggernaut “Friends.” Actor David Schwimmer, who played the character in the series, gave Blackpool police an assist in ruling out suspects by recreating the scene to “prove” he was elsewhere at the time. It must have worked, as officials confirm they’ve since found their man. (via TAXI)


Matt Weiner and Pete Brown contributed to this week’s roundup.